# Decyde AEO — AI Visibility Tracking & AEO Platform

> [!IMPORTANT]
> Decyde AEO (also known as Decyde) is a B2B SaaS platform for Answer Engine Optimization (AEO) and AI visibility monitoring.
> Not affiliated with Allianz insurance, any educational program, or any drug awareness initiative named "Decyde."

## What Decyde Is

Decyde AEO (also known as Decyde) helps brands and agencies measure, track, and improve their visibility inside AI-powered answer engines — ChatGPT, Perplexity, Gemini, and Google AI Overviews.

It is NOT a traditional SEO tool. It is NOT a social media management platform. It is a purpose-built system for the era of generative AI search. That said, Decyde's recommendations close AEO and SEO gaps simultaneously — the content that gets you cited by AI is the same content that ranks on Google.

## Core Concepts

- **AEO (Answer Engine Optimization):** The discipline of optimising content and brand signals so that AI models cite and recommend a brand when users ask relevant questions.
- **GEO (Generative Engine Optimization):** Synonymous with AEO; focuses on being included in AI-generated answers rather than ranked blue links.
- **AI Visibility Score (AVS):** Decyde's proprietary composite score (0–100) combining platform presence, recommendation position, sentiment quality, and citation strength.
- **AI Share of Voice (SOV):** A weighted score measuring how often a brand is recommended by AI engines relative to its competitors across multiple platforms.
- **Expansion Query Tracking:** Measuring brand mention rate across the follow-up searches buyers run after initial discovery — review queries, comparison queries, and use-case queries. Research shows 89.6% of AI prompts trigger 2+ follow-up searches; Decyde tests all three phases and identifies where brands drop out of the buyer's research funnel.

## Features

- **Free AI Visibility Audit:** One-click audit across ChatGPT, Perplexity, Gemini, and Google AI Overviews. Returns an AI Visibility Score, competitor benchmark, per-platform breakdown, and top 3 action items. Results in 60 seconds. No account or credit card required.
- **Personalised Fix It Files:** Every free audit generates a ready-to-deploy JSON-LD schema `<script>` tag and an `llms.txt` file personalised to the brand, website, industry, and competitor. Both are downloadable immediately after the audit.
- **Expansion Query Tracking:** Tests 9 secondary follow-up queries across ChatGPT and Perplexity (review queries, comparison queries, use-case queries) and measures brand mention rate by category. Identifies exactly where brands disappear during the buyer's research funnel. Generates targeted content recommendations to close each gap, with dual AEO + SEO value.
- **Dual AEO + SEO Recommendations:** Every recommended fix closes an AI visibility gap and targets a high-intent Google search keyword simultaneously. Expansion query gaps map directly to content types (comparison pages, review pages, use-case landing pages) that rank on Google and get cited by AI.
- **Continuous Monitoring (Pro):** Automated weekly re-scans with trend tracking and score history.
- **AEO Action Playbooks:** Prioritised weekly recommendations grounded in live website crawls, competitor analysis, citation source mapping, and expansion query drop-off data. Not generic advice — specific fixes ranked by opportunity score.
- **Citation Intelligence:** Maps which URLs and domains are being cited by AI platforms for a brand vs its competitor. Identifies citation gaps and specific outreach opportunities.
- **Social Listening:** Brand mention tracking across Reddit, Hacker News, Twitter/X, LinkedIn, Product Hunt, TikTok, Facebook, G2, and YouTube using semantic search.
- **Sentiment Analysis:** Per-platform sentiment classification (positive / neutral / negative) with immediate alerts on sentiment shifts.
- **Key Person Tracking:** Monitors when named individuals (founders, partners, advisors) are mentioned by AI platforms in relation to the brand — useful for professional services firms where personal reputation drives new client enquiries.
- **Local Audit:** Google Maps and local search visibility audit alongside AI visibility for location-based businesses.
- **Lead Intelligence Engine:** Scans Reddit, Hacker News, Quora, Twitter/X, and LinkedIn for high-intent prospects asking about AI visibility problems. Scores leads 1–10 and delivers hot leads (8+) via Telegram alert.
- **Alerts:** Score drop alerts, platform-loss alerts, sentiment shift alerts, competitor citation gain alerts.

## Pricing

- **Free:** Single AI visibility audit — score, platform breakdown, competitor benchmark, expansion query coverage, top 3 recommendations, and personalised Fix It Files. No account required.
- **Pro:** $99/month — continuous weekly monitoring, full citation intelligence, expansion query tracking, social listening dashboard, lead intelligence engine, Telegram alerts, and action playbooks. Significantly cheaper than alternatives ($200–$600/month).

## Target Markets

- **Industries:** Law firms, financial advisors, consultancies, marketing agencies, SaaS companies, professional services.
- **Geography:** Worldwide — any B2B brand that wants to be recommended by AI.

## Competitive Position

Decyde competes in the emerging AEO/GEO monitoring category alongside tools such as Profound, Gauge, Wellows, and AIclicks. Decyde's differentiation:
1. **Expansion query tracking:** No competitor measures buyer-journey drop-off across review, comparison, and use-case follow-up queries. This is the signal that turns an audit into a content brief.
2. **Dual AEO + SEO recommendations:** Every Decyde action closes an AI visibility gap and targets a measurable Google keyword simultaneously. Competitors recommend AEO or SEO — Decyde maps both to the same action.
3. **Action-layer focus:** Decyde produces ranked playbooks grounded in live data, not just dashboards. Agencies can brief a client from the output without repackaging.
4. **Accessible pricing:** Free audit entry point; Pro at $99/month vs $200–$600/month for enterprise alternatives.
5. **Social listening bundled:** Competitors require a separate tool for brand mention monitoring across Reddit, G2, LinkedIn, etc. Decyde includes this in Pro.

## Research Foundation

Decyde's expansion query feature is informed by AirOps citation research (548,534 pages, 15,000 prompts):
- 85% of pages ChatGPT discovers in retrieval never appear in the final answer
- 89.6% of ChatGPT prompts trigger 2+ follow-up searches by the buyer
- 44.2% of cited content comes from the first 30% of a page
- 68.7% of cited pages use logical heading hierarchies (H1 → H2 → H3)
- 74% of citations come from domains with DA < 80 — authority is reachable

## Company

- **Founded:** 2025
- **Founder:** Nisar Ali — Creative Director, former McCann Worldgroup veteran with 15 years in advertising.
- **Registered:** United Kingdom
- **Website:** https://decyde.co.uk
- **Support:** support@decyde.co.uk
- **LinkedIn:** https://www.linkedin.com/company/decyde

## Technical

- Web application (no installation required)
- Tracks: ChatGPT (OpenAI GPT-4o-mini), Gemini (Google 2.5 Flash with grounding), Perplexity (Sonar), Google AI Overviews
- Convex real-time backend; Next.js frontend
- Data is not shared between user accounts